Get to Know Rae of Sunshine

Rae of Sunshine Candle Bakery started in 2020, during one of the hardest seasons of my life.

As a teen mom who had just lost her job due to COVID, I needed a way to provide for my girls and bring a little light into the darkness, so I started making candles. What began as a small project for friends and family quickly grew into a community favorite.

By 2022, we opened our first storefront in downtown Denison, featuring only women-owned brands, custom gifts, and our signature candle bar. After a short rebranding break in 2024, Rae of Sunshine returned with a fresh twist, a retro-inspired Candle Bakery full of dessert-themed candles, charm jewelry, bigger candle bar, and groovy vibes.

Today, we’re more than a candle shop, we’re a place to connect, create, and celebrate all the sweet things in life with you!

Get to Know the Owner, Alex Castle

Hey there! I'm Alex Castle, the founder of Rae of Sunshine Candle Bakery, and I’m so glad you’re here! I’m 24 and a proud single mama to two little girls; 5 and 3, who’ve been by my side through every twist and turn of this journey. They keep life loud, joyful, and full of purpose, and they’re the biggest reason I do what I do.

I’m also a cat mom to four furry chaos-creators, and between the kids and the kitties, there’s never a dull moment in our house. When I’m not working in the shop, you can usually find me thrifting, I’m a sucker for anything granny core or vintage. There’s just something magical about giving old treasures new life.

Candles, women-owned businesses, and human rights are all things close to my heart, and I do my best to reflect that in every corner of the store. Rae of Sunshine isn’t just a business, t’s a safe space built on love, community, and the belief that everyone deserves to feel welcome. Every product, event, and little detail is chosen with care, intention, and a whole lot of heart.

Thanks for being here and being part of this wild, beautiful ride. I can’t wait to share more sunshine with you! ☀️